Brandi McDonough - President

Brandi McDonough is the Head of Accounts for Lean Media. Brandi attended Mizzou and she immediately dove into digital advertising. She started her career at Division-D and is now a programmatic specialist with 13 years of experience in the space. She was the first employee at Lean Media and enjoys exploring new ad tech, digging into campaign analytics, and building meaningful relationships with clients. She loves all things STL and named her dog after the one and only - Nelly.

 

Melissa Anson -  Vice President of Finance

Melissa Anson brings over 15 years in Sales & Marketing to the board. She is currently a Product Marketing Manager at The Knot Worldwide, focusing on enhancing positioning and messaging for The Knot products while being the voice of the consumer. Melissa attended Rockhurst University and later graduated from Metropolitan State University with a Bachelor of Science in Marketing. She also holds an MBA with an emphasis in Marketing from the University of Missouri - St. Louis (UMSL). Melissa’s experience includes both client and agency side, working on B2B and B2C brands, in various capacities from product marketing, digital marketing, project management, social media, and media buying.

 

Marci Fine - Sponsorship Chair

Marci has spent over 25 years in media planning, execution and marketing at local ad agencies, television and the Business Journal. She currently works with Q1Media as the Midwest representative. Q1 is a digital ad tech media partner for brands and agencies nationwide. Marci has been incorporating digital tactics in campaigns for over a decade and has worked with iconic St. Louis brands such as Imo’s, Anheuser-Busch, Clayco and Barnes Jewish Hospital.

 

Ryan Green - Engagement / Recruitment Chair

Ryan brings over 15 years of experience in marketing and analytics. In 2014, Ryan became the first employee of Coegi, launching the day-to-day operations of the company. He later assumed the role of Operations Director, overseeing the implementation of Coegi’s tech stack on The Trade Desk, DV360, White Ops, 4C, and Abode. After three years as the Senior Vice President of Marketing & Innovation, Ryan has recently launched The Last Splash, a media consultancy which aims to help brands navigate the complex world of the modern media ecosystem.

 

Jeremy Corray - Education Committee Member

 

Almira Schult - Marketing Chair

Almira Schult an award-winning marketer and Vice President at FleishmanHillard, specializing in paid media, digital and content strategy, and SEO. She has executed both B2C and B2B paid digital strategies across a variety of industries including food and beverage, retail, pharma and more. Almira began her career in healthcare marketing, leading the national consumer awareness program for the American Association of Orthodontists, where her work was featured in AdWeek and recognized for branded content at the ADDY Awards. Almira holds a BA and MA in Communication, with an emphasis in Rhetorical Criticism. She is a two-time judge of the U.S. Effie Awards.

 

Mark Boyd - Marketing Committee Member

Mark Boyd is passionate about connecting and supporting others in the digital marketing space. He brings 10 years of marketing experience, a servant leadership style, and a diverse skillset honed through his academic background and various roles, such as Digital Content Manager at Mizzou, Account Supervisor at Coegi, and Scoutmaster of an all-inclusive Scout Troop for Scouts, BSA. Mark thrives in sensitive industries like healthcare, education, and finance, crafting A+ digital media strategies and solutions for clients. He also mentors colleagues and champions inclusivity within organizations. Connect with Mark today at mark.boyd@hitthemarkco.com!

 

Samantha Schmidt - Marketing

Samantha is a seasoned digital marketing professional with a focus on social media advertising. As a Senior Social Media Specialist at Coegi, she leverages her expertise to develop and execute innovative campaigns that drive results. With a passion for the St. Louis community, Samantha is dedicated to using digital tools to empower local businesses and organizations. She is committed to staying ahead of industry trends and delivering exceptional client results.

Kaylee Morrison - Event Coordination Chair

Kaylee Morrison is an Account Supervisor for The Considered focusing on strategic campaign planning, content development, and media execution. Kaylee attended UMSL and graduated with a Bachelor of Science in Business Administration with an emphasis in Digital Marketing. Drawing from experience at both brands and agencies, she is passionate about humanizing the customer experience in an exceedingly digital world. 

 

Briana Brooks - Event Coordination

Briana Brooks is Sr. E-commerce Strategist at 829 Studios out of Boston. Briana has worked with B2C brands in diverse verticals driving sales & leads on paid search & paid social. Most recently she worked at Tinuiti (NYC) on growth to enterprise-level accounts & beforehand at a few local agencies. Briana enjoyed speaking at MDMC’s Fast Forward conference on the Future of Digital Paid Advertising panel. She values helping brands craft unique ways to deliver results, discover insights & uncover opportunities.

 

Maureen Zwilling - Finance Committee

Finance Committee Member ; Maureen Zwilling is the Director of Investment at Publicis Media, McDonald’s National Branding, with 13 years of experience in marketing. She has experience across numerous industries working in branding, media strategy, and investment, including direct buying, programmatic, search, social, websites, and organic media. Joining the 314 Digital Board has allowed Maureen to reconnect with St. Louis, and she remains passionate about the ever-evolving advertising landscape, which continually drives her enthusiasm for marketing.